Friday, March 5, 2010

"Form follows function" - Louis Sullivan (1896)

Jetmaster- Visual Stragety (2009) eftir Salome Schmuki

"Salome Schmuki’s collaborative publication Jetmaster is an experimental extension of her core research into dyslexia. In this book Schmuki intends to research strategies of visual asymmetry at a layout level, in a so-called Schaubuch, to find out whether Sullivan’s opinion – form follows function – is true. She has focused on two categories of Idan Hayosh’s image collection as working material: photographs of military planes and football teams, demonstrating order and symmetry. This formal visual strategy gives a clear statement. Schmuki has edited the pictures by using different tracks, thus researching how changes in context, medium and size influence the way we see images and the messages they convey"